Atomic Advertising in the 20th and Early 21st Centuries : An exploration of cultural attitudes towards nuclear science and technology in advertising and packaging from 1910 to 2010.
Title:
Radithor
Year Range from:
1928
Year Range to:
1940
Artist - Creator:
Bailey Radium Laboratories
Place of Origin:
New Jersey
Dimensions:
H-2 W-1 Dia-1 inches
Material:
Glass, Paper
Exhibit Label:
This Radithor vial, which would have originally held triple distilled water containing at least one microcurie of Radium 226 and 228, still emits traces of radioactivity. Ingesting this product in the way it was intended would have been far more harmful than restorative for any patient despite being advertised as "Perpetual Sunshine."
Image Text:
[Front of Label:]
RADITHOR
Reg. U.S. Pat. Off.
CERTIFIED
Radioactive Water
Contains
Radium and Mesothorium in Triple Distilled Water

[Left Side:]
Prepared and Guaranteed by
BAILEY RADIUM LABORATORIES INC.
336 Main Street East Orange, N.J.

[Right Side:]
Drink FROM THE BOTTLE itself entire contents at one time after any meal
Collection:
Dr. Blaufox
Exhibit Photographer:
Ryan Jaramillo
Click to Enlarge
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